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Guy Gadney

CEO

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About Guy

Guy founded To Play For in 2015 to bridge the gap between technology and creative entertainment. The company has built the immersive technology platform Charisma.ai which has been taken up by the BBC, Sky, StoryFutures and others to create highly innovative character-driven interactive products. Over a 20-year career Guy has produced over 200 ground-breaking productions, and has built and grown successful digital divisions for broadcasters, telcos, media conglomerates and start-ups.

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