Dominic Collins

General Manager


About Dominic

Jaunt is a global immersive media (VR, AR, MR...) distribution technology and content creation company working with leading telcos, content companies, brands and their agencies to produce and distribute new experiences in immersive media across Sports, Music, Film, Travel and Adventure, Fashion, News etc.

My role is to lead and manage the international operations outside the US, including the Jaunt China JV, as well as helping develop the company's global commercial, marketing and brand strategy.

Backed by The Walt Disney Company, Evolution Media Capital (CAA) China Media Capital, Google Ventures, Sky, ProSiebenSat, Paul McCartney and others, Jaunt is expanding rapidly and working on many 5G Proof of Concept projects.

Chief Marketing Officer, Legal & General

Aug 2014 – Sep 2015

Group responsibility for Brand, Marketing & Communications, Digital, Customer Experience, Data & Insight and L&G’s Internal Brand and Employee Experience. Tasked with driving a more customer and digital focus through the brand, marketing and broader organisation and positively transforming the experience for customers and employees.

Director of Digital, EE (including Orange and T-Mobile)

May 2012 – Aug 2014

A senior director hired to centralise and lead all digital activity across EE, Orange and T-Mobile. Built and delivered the business case, delivering a significant digital transformation programme to drive significant increases in eCommerce sales and driving customer satisfaction (NPS) and engagement improvements through best of breed digital service. Managed build of new cloud-based, SaaS infrastructure and large scale agile design and development capability.
Key role in delivering the successful launch of the EE brand and 4G network, a major new "digital first" brand and mobile proposition, driving over 1 million 4G customers within just 10 months. Board Advisor & Investor, SoAmpli

Apr 2015 – Present

Board advisor and investor in this exciting and dynamic global social media start up.
SoAmpli empowers employees to become social media influencers in their authentic voice, generating leads and increasing awareness for companies.

CEO, Unanimis

Aug 2011 – May 2012

CEO leading this large digital marketing and data business. Unanimis exclusively represented 40+ brands including Orange, London Stock Exchange, FriendsReunited,, MoneyExtra, Dailymotion...) monetising their digital media and data internationally. Launched Global RTB Programmatic exchange, Orange Ad Market.

CEO, Orange Digital Ltd

Apr 2010 – May 2012

Hired as CEO to launch and build a new autonomous digital business for Orange / France Telecom following the JV with Deutsche Telekom - Everything Everywhere (EE).
Brought together and built teams covering Technology, UX / CX Design, Content, Product, Marketing, Insight etc.)
Orange Digital owned the web and mobile destinations for Orange UK and was a digital design and technology agency for EE and Orange/FT Group.

Group Director,, Trader Media Group

May 2008 – Dec 2009

Appointed to this new Executive position following the private equity Apax acquisition of 50% of TMG from Guardian Media, valuing the group at £1.35 billion. Accelerated the digital success of Autotrader by leading the transformation of the commercial strategy, technology and agile delivery, customer experience and digital platform.
Drove digital profits to over £100m EBITDA, migrating business from competitors and print division across both B2C and B2B, including advertising, subscriptions, eCommerce and new proposition development.

Director of Digital Products & Services, BSkyB

Dec 2004 – May 2008

Launch director of Sky's Online Business Unit, bringing together the digital channels and services including, sky sports, sky news, sky movies, growing Search and eCommerce revenue 240% year on year. Grew division to 130 heads in six months.
Responsible for digital products and services across Sky including launch of Sky Broadband, CRM integration, eCommerce, Account Management and Customer eService.

Commercial Director, Buongiorno UK Ltd

May 2001 – Oct 2004

Launch Commercial Director of Buongiorno in the UK, building one of Europe's largest email and mobile marketing and media companies. Led business development and P&L responsibility across Mobile Marketing, Mobile Content, Email Marketing and CRM, Music Marketing and Licensing and Digital Advertising Services.
Grew team from 5 to 78, delivering large revenue growth and EBITDA profitability.

Group Advertisement Director, The National Magazine Company (now Hearst Magazines)

1994 – 2001

Held a range of senior commercial and publishing roles for this leading publisher of monthly and weekly magazines including Cosmopolitan, Esquire, Harpers Bazaar, Good Housekeeping and Company.