I recently attended the NAB Show in Las Vegas, a major event in Red Bee’s year and for the media and broadcasting industry as a whole. 5G had its own theatre, which says something around the excitement that is building. Per Fröjdh from Ericsson presented the work his team is doing to create standards and a 5G roadmap for media. Sessions entitled “5G is the Future… or is it?” and “Making Meaning out of 5G” showed that there is still debate about what exactly is coming.
Media is popularly touted as the pacemaker for consumer driven 5G because it can enable better and faster media streaming than we can achieve today. The promise of downloading an entire series in a few seconds is good news for the industry. This is one use case, but 5G will also impact the rest of the media value chain and affect how Red Bee Media and our customers acquire, produce and distribute content.
Remote Production was a particularly hot topic at NAB, especially for live sports, music and news events. At the moment, remotely produced video content is largely produced on site using Outside Broadcast (OB) trucks, miles of cabling, satellite uplinks and, of course, the crew – which for a major event can be hundreds of people.
However, wireless cameras and microphones feeding video streams (to be cut back at base) directly into a powerful, low latency, high bandwidth 5G network will remove the need for much of this infrastructure. Some remote production can today be done using bonded 4G, but 5G should make this type of work BAU.
This will mean that live events will be lower cost and easier to produce, and that will mean that we will see more of them. That will impact the media that we consume, the media services that are offered, and perhaps most importantly, who is able to offer them.
Account Director for Red Bee Media & UK5G Advisory Board Member
Upcoming 5G Events
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